Luxury and premium products are the primary market where rigid boxes are used; however, they are also widely seen in other markets. Professional, durable, and highly resistant to cases, these boxes are perfect for business companies that need to make a long-lasting impression. It is very important to develop new and attractive rigid boxes but simultaneously they should be functional. In this article, we are going to discuss how to best design rigid boxes, resulting in captivating attention as well as including company branding details.
Understand Your Brand
The first process in getting to the point of designing those goddamn rigid boxes that stand out is to start by knowing who you are and what it is you are packaging. Regardless of whether the product being sold is an expensive item such as cosmetics, jewelry, or electronic product, the packaging should be coherent with the brand’s image and its clientèle in the market. For example, custom rigid boxes of a luxury product such as jewelry should give a touch of the luxury nature of the item. On the other hand, products with a focus on environmentally friendly clients might need environmentally friendly packaging materials. It is important to have a unification of brand language to keep it consistent so that the box design reflects the identity of your product.
Select the Right Material
The materials to use when designing unique rigid boxes are an essential factor to consider. Rigid boxes are usually constructed from cardboard or chipboard and this makes them to be very firm. Nevertheless, there are some variations that you have to choose depending on the type of this product and the overall branding strategy. Besides, luxury rigid boxes give a finishing-like silk touch or even embossing to add eminence to the packing. It is therefore advisable to try various materials to achieve your goal of creating custom rigid boxes that not only have a very attractive appearance but also have a very fine feel in the hands of the customer.
Prioritize Functionality Design
Another weakness found in packaging design is issues to do with form over function. When designing rigid boxes they do look good but this is one aspect that should not be overdone for the sake of appearance. It should be convenient, secure, and accessible; the box that is intended to be used in the packaging needs to ensure that the contents are protected while at the same time being easy to open. With such systems, it is imperative to consider how a customer is going to use the product. In the current box designs, if the design is a little complex, it may annoy the customer. Since users should be able to operate custom rigid boxes conveniently, the latter should be created this way.
Incorporate Brand Recognition
Custom print rigid boxes are very useful in promoting the image of the business while making the packaging unique. When you incorporate your logo, brand colors, and other brand designs, it becomes very easy to design packaging that is immediately recognizable. For that reason, it may be advisable to find a company that supplies custom printed rigid boxes wholesale, to help you create a stunning product. For detailed patterns, metallic foil, or even embossing effects, custom printing lets your brand’s story be narrated in visuals.
Experiment with Shapes and Structures
Although your rigid boxes’ structure is outdone by the design or the looks of them, it is still equally significant. Conventional rectangular and rigid boxes packaging is the most common, but adopting irregular shapes is also possible to get more attention. Examples include triangle or hexagonal shapes; these give your product a unique and unique outlook of your product as compared to others in the market. Innovative shapes of custom rigid boxes make unboxing experience more special for clients and increase chances of recalling the brand.
Add Personalized Touches
So if you want to make your rigid boxes more noticeable, then you should consider the following options. That apart, one can consider handwritten notes, custom labels or the simple gesture of printing the customer’s name on the box can go a long way in endearing themselves to the buyer. To the companies that market their luxury products, custom printed packaging boxes enhance the exclusivity of the items. Special thanks can make customers happy; it has the potential of creating customer loyalty, especially if they see effort was made to make them unique, for instance through personalized packaging.
Sustainability
The growth of a green-conscious consumer has made sustainability to be an integral aspect of packaging. The use of green production materials and methods in the rigid box production advances the attractiveness of a brand. Choose your material carefully; reusable or biodegradable materials are good choices for example, try to use design to design out waste. Consumers are constantly looking out for brands that are friendly to the environment and incorporating sustainability into your boxes will give your packaging a much-needed boost.
Conclusion
Creating highly individual and at the same time functional rigid boxes is always ambitiously creative and sometimes detail-oriented work. Whether it is luxury rigid boxes or custom-printed rigid boxes for sale, one’s aim is always to make the packaging as good as practically possible to complement the products and connect with the customers easily. When deciding on your company’s brand, selecting suitable materials for the product, testing various shapes, and putting in customized accents, it is possible to make a rigid box very impressive and unique.
